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ADP Run vs Gusto

Find out how these two payroll providers compare when it comes to pricing and features, including the latest ratings and reviews:

ADP Run vs Gusto: Compare ratings and reviews

Hundreds of small business owners have shared their opinions online, and here’s what they have to say about the Gusto vs. ADP debate. Finance experts have also shared their two cents, but their top choice might not be who you’d expect.

Gusto

Run by ADP

Ease of Setup

8.6
8.7

Ease of Admin

8.8
9.1

Quality of Support

8.0
8.9

Performance

9.2
9.4

Reliability

9.4
9.3

Customization

8.2
8.8

Reporting

8.9
9.2

Ease of Setup

Gusto

8.6

Run by ADP

8.7

Ease of Admin

Gusto

8.8

Run by ADP

9.1

Quality of Support

Gusto

8.0

Run by ADP

8.9

Performance

Gusto

9.2

Run by ADP

9.4

Reliability

Gusto

9.4

Run by ADP

9.3

Customization

Gusto

8.2

Run by ADP

8.8

Reporting

Gusto

8.9

Run by ADP

9.2

Customer review data on this page is all from G2.com. Links and additional resources.

ADP Run vs Gusto: Compare features and pricing

Full-service payroll starts with accurate payroll calculations, easy ways to pay employees, and automated tax filings. But many services — including both Gusto and ADP — can do a lot more for you. Here’s a closer look at what these two competitors offer. Some features that come standard with other providers require pricey upgrades with both these options.

ADP RunGusto
Pricing
Base PriceNo published price. Negotiate with sales. Price is per pay run, not monthly.Starting at $40 per month
Per worker costNo published price. Negotiate with sales. Price is per pay run, not monthly.Starting at $6 per person
Full-service payroll
Automated federal, state, and local tax filings and payments Included Included
Unlimited pay runs Additional fees Included
Multi-state payroll Additional fees Additional fees
Accounting and time tracking integrations Included Included
New hire reporting Additional fees Included
Year-end filings, W-2s, and 1099s Additional fees Included
HR and Team Management
Manage and track time off Additional fees Additional fees
Employee directory Additional fees Additional fees
Org charts Additional fees Additional fees
Document storage and audits Additional fees Included
Onboarding and Employee Self-Service
Employee self-onboarding Included Included
Employee self-service portal Included Included
Document e-sign for I-9s and W-4s Included Included
Customize and send offer letters for e-signature Additional fees Additional fees
Employee lifetime account access Not available Included
Custom onboarding workflows Not available Additional fees
Benefits and Compliance
Medical, dental, and vision plans Additional fees Pay premiums only
Integrated workers’ comp plans Additional fees Pay premiums only
Integrated 401(k) plan Additional fees Additional fees
Reporting and Usability
Payroll and employee reports Included Included
Real-time reporting filters Not available Included
Custom report designer Not available Additional fees
Customer support
Extended hours for live support Additional fees Additional fees
Dedicated onboarding support representative Included Additional fees
Account setup and data migration Additional fees Additional fees
Accuracy guarantee Not available Not available

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Decide what payroll features you need

If you’re using payroll software, you’re probably saving your business a lot of time and headaches. In fact, our research shows that the average small business owner spends 17 hours a month on payroll if they try to do everything themselves. So give yourself a pat on the back for making smart moves! But should you choose ADP’s Run or Gusto? Here’s a more detailed breakdown to help with your comparison:

  • What full-service payroll features should I expect?

    You should expect your payroll provider to make it easy to pay employees, while handling all the payroll taxes and employee deductions for you. Since payroll and taxes are at the heart of what a provider does, there also shouldn’t be any additional fees for things like W-2 or 1099 forms.

     

    Gusto includes full-service payroll functionality at its lowest price point — including all quarterly and annual tax filings. ADP charges extra for W-2 and 1099 filings. Also, ADP Run’s pricing is based on the number of pay runs each month. Gusto charges a flat monthly fee that’s often a better value than ADP — but your cost can double if you have workers in multiple states. Gusto requires an upgrade if you need to process multistate payroll.

  • Do I need HR and compliance?

    From employee onboarding and new hire reporting to staying compliant with Workers’ Comp requirements, there can be a lot for employers to juggle. Also, seemingly small tasks like creating an employee roster or keeping track of PTO time can suck up a lot of time. Both these providers help shoulder some of the load.

     

    ADP and Gusto both call “designing for people” a priority, so it shouldn’t be surprising that they offer HR functionality that compliments their payroll services. However, many of their HR features require expensive upgrades ⁠— and may be available for no added cost through other providers.

  • What kind of payroll reporting is included?

    For many businesses, employment costs can be one of their biggest burdens. Having the ability to analyze costs, reconcile payroll expenditures, and get the numbers right for your taxes can help you get ahead. Take a closer look to understand what reports are available, and how much flexibility you’ll have to customize them on the fly.

     

    Payroll reporting is available through ADP and Gusto. Both offer a series of canned reports, with some limited ability to customize. With Gusto, custom reports are available with an upgrade and must be exported before report data can be seen. You may want to consider a provider that gives you the ability to design, update, and review in-app reports in real time.

  • Is account setup and customer support offered?

    It can be tricky to migrate your employees’ prior wage data when you switch providers, so it’s nice to have a little help at the beginning. And payroll is complex, so you should be able to quickly connect with someone who knows their stuff if you ever have questions down the road.

     

    If you want help with setup, ADP Run and Gusto charge an additional fee or require an upgrade. Both offer a number of ways to get payroll support when you need it, but neither provider is best in class when viewed through the lens of customer reviews.