When a prospective client looks for an accountant, their search will probably start online. Unfortunately, most accounting and bookkeeping firms aren’t set up for success within the digital channels.
While you may have a website or a Facebook page, are they fresh, do they speak to clients’ needs, and are you in the places where people may look for you? Or is your online presence the equivalent of a faded store sign that might turn off new (or even existing) customers?
This webinar will help you understand the opportunities that are available to you across different digital channels, with an eye toward better engaging with existing customers and prospects, generating qualified leads, reducing marketing costs, and increasing revenue across the board.
In this session, marketing expert Cory York will share his experience on:
- How all the digital channels work together to influence the gravitational pull towards your website, regardless of the channel or device the customer chooses.
- Why you may want to revisit your online presence sooner rather than later.
- Actionable steps for identifying and taking advantage of available digital channels to grow your firm.
Presenter: Cory York, CEO & Co-Founder of Webware.io